LUMINANT ENVIRONMENT IN RELATION TO ENERGY, COST AND CUSTOMER EFFICIENCY IN UPSCALE RESTAURANT SETTINGS

Sadia Farooq, Syed Gohar Abbas

Abstract


Restaurant is a place to accommodate a person to fulfill his needs of hunger. But a restaurant accompanies other factors along with hunger like interior, service, acoustics, timings etc. to satisfy customers. The most prominent feature of interior is light which enhances the beauty of a place. The lighting requires to be designed properly, the more efficient luminant environment, the more customers are expected in an eating place. This study analyzes the two lighting designs in view of their energy efficiency and cost which are concluded on the price and increase in number of customers in restaurant settings. The Lahore View (R1), restaurant’s specialty is rope lights in blue color along with spot lights. The second one i.e. Jasmine restaurant (R2) is specific with its chandeliers and spot lights. The use of spot lights enhances the functionality – reduced energy consumption and efficient. The items such as rope lights and chandeliers are installed for aesthetics to attract customers. The conclusion is that lighting in R1 is more energy efficient and cost effective than R2 but the customers increase in almost equal ratio in both restaurants in changed lighting. That means the properly installed lighting can increase the business and this experiment can also be effective on other retailers.


Keywords


Luminant Environment, Energy, Cost, Customer Efficiency, Upscale Restaurant Settings

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References


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This work is licensed under a Creative Commons Attribution 4.0 International License.

Creative Commons License
Sarhad Journal of Management Sciences by Sarhad University of Science & Information Technology is licensed under a Creative Commons Attribution 4.0 International License.
Based on a work at suit.edu.pk